You talk to one. A whole team does the work.
Socialhand is the only one you deal with: one chat, your approvals and your calendar. Behind it, a team of specialists plans, writes, edits, posts and replies for your business, and hands everything back to Socialhand for you to see. No briefs, no meetings, no twelve logins.
- Strategist
- Copywriter
- Trend scout
- Editor
- Scheduler
- Community manager
- Reporter
- DirectorSoon
- Sound designerSoon
- Creative directorSoon
- AnalystSoon
- Product photographerSoon
- Reach strategistSoon
On the team today
Working now. A few come with particular plans, and their card says which.
The strategist
On the teamReads your website and sets out your brand board: your colours, fonts, products and the way you talk. Then it plans each week's posts around what you sell.
For example: For a bakery: a behind-the-counter reel on Monday, a carousel on the sourdough on Wednesday, the weekend offer on Friday.
The copywriter
On the teamWrites every hook and caption in your voice, then reshapes each post for all 8 platforms. Each one gets a second, stricter read, and is rewritten if it falls short.
For example: One post about your new spring menu becomes eight: a short X post, a fuller story for LinkedIn, a TikTok caption, a Pinterest title and more.
The trend scout
On the teamSearches the web each week for trends and news in your field, and passes on only the ones that fit your brand.
For example: Spots a "day in the life" format catching on, and suggests your version of it with a line on why it fits now.
Growth and Pro
The editor
On the teamTurns the takes you film into finished, captioned reels. Give it a long video and it finds the best moments and cuts them into short clips.
For example: Upload a 20-minute interview and get back short reels of its best moments, cut, captioned and sized for every feed.
Starter, Growth and Pro
The scheduler
On the teamPosts on all 8 platforms at each one's better hours, within its daily limits. Every post is checked against the platform's rules before you can approve it.
For example: Your Tuesday reel goes out on Instagram, TikTok and YouTube Shorts at different times, each at a good hour for that platform.
The community manager
On the teamAnswers comments on Instagram, TikTok, YouTube, Facebook and Threads, and DMs on Instagram and Facebook, in your voice. Complaints and anything sensitive come to you instead.
For example: Someone asks "Are you open on Sundays?" under your reel. It answers with your real hours, the way you would.
Comments on Growth and Pro, DMs on Pro
The reporter
On the teamGathers your views, followers, clicks and leads from every platform into one page, and writes you a weekly report with next steps.
For example: Monday morning: what went out last week, which posts got the most views and saves, and what to try next.
Joining the team
Being built now. Each one starts working for you when it's ready, and nothing changes in how you work: you still only talk to Socialhand.
The director
Joining soonPlans each video shot by shot before anything is made: the look, the pace, and where the sound cues land.
For example: A 15-second product reel planned as five shots, from a close-up to the logo, with a sound cue on each cut.
The sound designer
Joining soonAdds sound effects and a background track made for each video, so it feels finished with the sound on.
For example: A soft whoosh on each slide change and a calm background track under a tour of your salon.
The creative director
Joining soonLooks over every finished post before you see it, the picture as well as the words, and sends weak ones back to be redone.
For example: A reel whose opening line is hard to read in the first second goes back for a bigger, clearer one before it reaches your approvals.
The analyst
Joining soonLearns what works for your brand from your own results, and steers the next week's plan towards it.
For example: Notices your how-to reels are watched for longer than your offer posts, and plans more how-tos next week.
The product photographer
Joining soonCleans up your own product photos into studio shots: a tidy background, good light, ready to post.
For example: A phone photo of a candle on your kitchen table becomes a clean studio shot on a soft backdrop.
The reach strategist
Joining soonStudies what is spreading in your niche each week: the formats, hooks, lengths and posting times of the posts people watch and share. It hands the patterns that travel to the plan and the director, with the posts behind them.
For example: Finds that short reels opening with a question are reaching more people than usual among bakeries, and plans two of your own around it.
How a week works
Each specialist hands its work to the next. You only step in once, to say yes.
Plan
Your brand board and what's going on in your field become a plan for the week.
- Strategist
- Trend scout
- Reach strategist (joining soon)
Write
Every post gets its hook and caption, then a version for each platform.
- Copywriter
Shoot and direct
Reels, carousels and graphics are made in your brand. Film a few takes if you want to be in them.
- Director (joining soon)
- Editor
- Sound designer (joining soon)
- Product photographer (joining soon)
Review
Each post is checked against the platform's rules and read again before it reaches you.
- Creative director (joining soon)
You approve
Socialhand brings the week to you in one chat and a calendar. Approve, ask for a change or say no.
- You
Post
Approved posts go out on each platform, and replies to comments and DMs follow.
- Scheduler
- Community manager
Learn
Results come back from every platform and shape next week's plan.
- Reporter
- Analyst (joining soon)
You stay in charge. Nothing posts without your OK.
Approve each post and reply, ask for a change or say no, from your phone in one tap. When you trust it, you can switch on autopilot (Growth and Pro) and give your OK once, ahead of time. Complaints and sensitive messages always come to you.
Put your team to work on your own posts.
Paste your website. In a few minutes, get a reel, a carousel and posts for all 8 platforms, free.
✓ No card neededPlans and prices · An example set of posts · Guides · About Socialhand